About the client
MyTutor is a UK-based online tutoring platform that connects school pupils with tutors from top UK universities for one-to-one, curriculum-aligned lessons. Focused on making life-changing learning more accessible, MyTutor works directly with families and schools to close attainment gaps, boost confidence, and improve exam results. The platform combines expert tutors, an interactive online lesson space, and data-driven insights, and has delivered millions of lessons to students across the UK.
Business context
MyTutor has been shaping the online tutoring market since 2011, helping schools, students, and private tutors deliver more personalized learning. As demand grew in both the UK and US, the company saw an opportunity to launch a white-label, on-demand tutoring platform for the US market and, in parallel, modernize its core product.
Having already collaborated with MyTutor on two educational platforms from MVP to full-scale release, Geniusee was brought in to extend the partnership across four workstreams: two dedicated to US solutions and two focused on the UK platform and legacy modernization. The joint goal was to build a scalable, secure, and integration-ready ecosystem that could support school partnerships at scale, accelerate releases, and continuously improve the learning experience based on real user feedback.
Release strategy under tight deadlines
MyTutor needed a clear way to plan and ship releases fast across multiple markets and workstreams. The team had to keep quality high while delivering new functionality in very short cycles.
Custom solutions for complex needs
The platform required smart, sometimes experimental custom features to cover different subjects, learning approaches, and white-label use cases. Each solution had to fit into an already evolving ecosystem without overcomplicating the experience.
Third-party integrations
With payments, authentication, video, analytics, HR, and school infrastructure tools all connected, MyTutor had to ensure that every integration was both secure and performant, without slowing down the platform.
Scaling a multi-role platform
The system had to support tutors, students, schools, and admins in both the UK and US, while staying flexible enough for future growth. This created pressure on architecture, data flows, and UX consistency across all roles and regions.
Solutions we implemented
Agile delivery across multiple markets
MyTutor and Geniusee organized work into 4 product streams (two for the US and two for the UK), using Scrum for fast, demo-ready releases and Kanban for continuous legacy cleanup. This mix allowed the teams to ship new functionality quickly while steadily improving the existing platform.
Discovery and product design grounded in real usage
From the start, the teams ran full business analysis: requirements collection, concepts, mockups, WBS, and user stories. UX/UI design focused on creating engaging, intuitive flows for tutors, students, schools, and administrators, with white-label needs shaped by real user feedback rather than assumptions.
Cloud-native architecture built for scale
To keep up with MyTutor’s constant evolution, the platform moved from a fast-launch monolith to a microservices architecture on AWS. Serverless and event-driven components ensured resilience, scalability, and continuous delivery of new integrations and business features.
Robust engineering and quality assurance
React on the frontend and Java-based services on the backend created a flexible, high-performance core with wide integration potential. The team backed this with comprehensive QA: functional and non-functional testing, smoke and regression runs, plus performance and load testing supported by growing test automation.
Secure payments & data protection
The platform supports a simple, secure payment flow with protection for both personal and financial data. Third-party connections are configured to keep sensitive information safe while enabling smooth transactions.
Custom video lesson
Custom, secured APIs power online lessons and handle automated connections to Zoom. Tutors and students can join sessions directly from the platform, without juggling external tools or manual links.
Schedule & class management
A built-in scheduling system handles timetables, group creation, grade-level segmentation, and subgrouping. Automated schedule generation, group classes, and tutor availability dashboards give schools full control over how learning is organized.
Devices synchronization
Sessions and learning data stay in sync across devices, providing a consistent experience whether students and tutors are in-person, remote, or working in a hybrid format. This helps maintain a smooth, collaborative flow in every lesson format.
Lesson space
Each lesson space includes live tutoring, voice chat, a shared virtual whiteboard, document upload, and access to a video library. All tools are available in one place to keep sessions interactive and focused.
High-level security
The platform relies on AWS-based cloud security and is reinforced through penetration testing and trusted third-party services. Data protection is built into the architecture to meet strict security expectations from schools and parents.
Admin panel
The panel allows users to create and upload groups via CSV files, assign tutors, manage other users, and change schedules and timetables.
Analytics
We realized interactive dashboards and built-in connection with Google Analytics to enable users see outcomes and synchronize them with other data sources.
Third-party integrations
- Clever for infrastructure support
- ADP for payments
- SparkHire to connect with social media
- GA for analytics
- AWS Amplify for authentication
Fast MVP launch
The first live version of the platform was delivered in just two months, giving MyTutor a working product to test with real users and iterate on quickly.
Scalable architecture
The solution evolved from a fast-launch monolith into a microservices, serverless setup on AWS, ready to support new features, markets, and white-label products.
User-driven UX
Interfaces for students, tutors, schools, and admins were refined based on real feedback, resulting in an experience that works in everyday classroom use, not just on paper.
Embedded security
Security and data protection were built into the platform via cloud security, third-party services, and strict handling of student and payment data.
Trusted by schools
The platform underpins a tutoring ecosystem used by 1,300+ secondary schools, supporting large-scale school programmes alongside individual learners.
Unified ecosystem
MyTutor gained centralized access to multiple assets, integrations, and products, making it easier to manage growth across both UK and US markets.
